Select Page

These days, businesses are usually split into two camps: “real world” businesses, and “online” businesses. But which real-world business doesn’t also have an online presence? They all do. So maybe there’s something to be said for taking your “online only” business to the streets, both literally and figuratively. In so doing, you’ll be creating better bonds with your customers, finding new ways to market your products and services, and, yes, even have more fun! Below, we take a look at four ways you can do this.

Bring your online business into the real world

Source: Pexels.com

Real Life Materials

Most of your marketing will be online. You’ll have social media accounts, send promotional emails, and use organic and paid advertising. But that doesn’t mean you should discount the good old “old-fashioned” forms of marketing too. There’s still power in fliers, branded freebies, and the like. Of course, if you’re going to take this approach, then you need to think carefully about your approach. A lot of businesses lose money because they don’t think about who they’re targeting, and, as such, they’re effectively shouting into the wind. Have a think about who you’re trying to reach, and make sure your materials are getting to those people.

Pop Up Information

A fun and exciting way to promote your band is to hit the streets with a pop-up stand. Outdoor promotions are effective because they help you to attract passersby, people who otherwise might not be in a position to learn anything about your business. And because there’s only one set “cost” – as in, you’re not paying for every person you target, as you do when you send promotional items – it’s a cost-effective way to get the word out about your company. The nature of the pop up will depend on the type of business you have If you provide a service, it’ll be about information; if you sell products, you can showcase your goods, and even sell them there on the street!

Hosting an Event

What better way to thank your existing customers and entice new ones than by hosting an event? These are heaps of fun and can help your business to grow in a number of ways. For starters, you’ll be strengthening your relationship with your existing customers. You’ll also be putting your company branding front and center of people who may become customers later on down the line. Try to find an event type that is keeping with your branding; if you’re young and cool, then something music related would be good. If you’re traditional and serious, a more classy affair is recommended.

Attending Trade Shows

One of the best ways to grab extra attention for your business is to attend a trade show. This will take you out of your home office and into the real world, allowing you to connect with similar businesses Aside from just showcasing what you’re all about, you can also learn a thing or two by seeing how other people are marketing and running their businesses – an essential part of moving your company forward.

Win Contracts from Big Business
Everything You Need To Do To Win Contracts From Big Businesses

Once you get to a certain stage with your business, you...

business ventures for stay at home mums
Ideal Business Ventures for Stay at Home Mums to Consider

When you have small children to look after, it can be...

Bring your online business offline
Your Online Business Can Exist In The Real World, Too

These days, businesses are usually split into two camps: “real world”...

Win Contracts from Big Business
Everything You Need To Do To Win Contracts From Big Businesses

Once you get to a certain stage with your business, you...

business ventures for stay at home mums
Ideal Business Ventures for Stay at Home Mums to Consider

When you have small children to look after, it can be...

Bring your online business offline
Your Online Business Can Exist In The Real World, Too

These days, businesses are usually split into two camps: “real world”...

10 Ways To Promote A Vibe That Screams Professionalism

In today’s modern society, promoting a professional vibe is crucial in...

achieve work life balance
Do the Next 3 Things Immediately to Achieve a Better Work/Life Balance 

The elusive work/life balance: is it a myth or is it...

3 Flexible Jobs for Work at Home Mums

Working at home may not an option for every mum and...

Family holiday
Great Family things to do on the Gold Coast, without stepping foot in a Theme Park

Thinking of taking the family on a trip away? If the...

getting fit with a baby
Getting Fit With A Baby

If you have recently had a little baby, you are likely...

hobbies for work at home mums
Don’t Be Bored in Your Home: Try One of These Hobbies Instead!

You may work at home, but, as we all know, life’s...

Get a Sneek Peek At Our New eBook!
Subscribe to our newsletter and get the first 3 chapters of our eBook, 'Earn Extra Money Online', for free!
We respect your privacy. We do not give your email to anyone, ever.