Work At Home Mums (WAHM) is a lifestyle brand dedicated to supporting home based professionals in their quest for success, knowledge and work life balance. Work At Home Mums is re-defining the future of work.
Are you ready for better exposure? Higher sales? Get your name in front of the most influential marketing demographic out there. Are you looking to reach an audience of social networking women, who have children and are engaged in conversations online every day? Market to a Targeted Niche Women’s Audience.
Smart and savvy mums turn to WAHM each and every day to enrich their lives with support and inspiration on the things that matter most: family, lifestyle, career and work.
History: Launched in July 2007. Relaunched in November 2015. Ownership changed hands in 2017.
Google Love: We ranked from No. 1 or on first page on Google, Bing, Yahoo and other search engines to page 2 under a number of search terms within our niche market.
Tech Savvy: Our audience – 65% spend 20+ hrs per week online. 97% have computers at home and own a mobile device.
Connected: Spend more hours a day on Internet then mothers who don’t work
Go Online: From home or at work
Work: Working mums who work full or part-time, including those who work outside the home, from home, and run their own businesses.
Aged: Between 25 and 55 years old
Kids: Most have children under the age of 12
Shop: Do a large portion of their shopping online
Influence: Have influence over home and office budgets
Looking For: Are actively looking to work from home or for a home based business opportunity or to return to work in a flexible job.
Age 25-54: 83%
Age 55-64: 17%
28K+ on Facebook
4K+ followers on Twitter
10K+ monthly views on Pinterest
40 – 50% open rate on email list (8 – 10% click rate)
There are a variety of advertising opportunities available with WAHM giving you the opportunity to reach out to our growing audience.
Advertise a job
Recruit new employees though our jobs board. You can target Australian and New Zealand job seekers.
We feature full time, part time, casual, job share, work at home jobs, home based business opportunities, telework, self employment, home based franchises and freelance jobs.
Do you have a work at home business that for whatever reason you need to sell? Advertise it for sale and find someone to give it the love and attention it deserves.
WAHM Business for Sale page is a platform for connecting business sellers and buyers. For more information go to our sell your business page.
Advertise on Mum’s Marketplace
Are you a work at home mum with a business who could use a boost? Do you want a cost effective way to reach thousands of perspective customers? Advertise on the Mum’s Marketplace business directory.
If you have a product, website or service with your target market as mums, then Mum’s Marketplace is the perfect place for you. You can find out more on our Mum’s Marketplace Business Directory.
Advertise a banner
Our Audience and Members of Work At Home Mums make key purchasing decisions every day on everything from healthcare to housing, insurance, clothing, food, consumer electronics, banking, travel and even the family cars. We are a powerful bunch of women, we LOVE to spend money and we are always on the lookout for new and creative ways to make money working from home.
Work with us to
Recruit new team members
Advertise a business opportunity or home based franchise
Launch brands, new products, and promotions
Drive traffic for tune-ins, premieres, and industry events
Grow brand awareness
Acquire new users for marketing purposes
Conduct product sampling
Your Advertisement – 300 x 250 Banner
Your 300 x 250 Banner Advertisement will have run of site and appear in the right hand column on every page. It will be linked to your website or landing page. Only 5 spots available at any given time and ads run for 30 days.
Is required upfront before your ad goes live. Payment can be made by direct deposit, Paypal or Credit Card (Visa and Mastercard)
Can be provided at the end of your campaign regarding impressions and clicks.
Advertise A Competition or Giveaway
WAHM can help you promote all types of Competitions and Giveaways from family, entertainment, exhibitions, competitions, sport, history, charity events, sales and events to support Mums in Business and Work At Home Mums and many others.
Your Listing will appear on our site in the appropriate channel and also get a shout-out via our Social Media Channels.
Comp runs for a minimum of 1 month (30 Days)
You receive a list of all entries in a CSV file for marketing purposes at the end of the competition and when the prize has been delivered (proof of this is required)
You can provide your own graphics or WAHM can design for you
Cost is $149 per month per Giveaway
Invoice to be sent and paid upfront before your Comp goes live.
Advertise an Event
What types of Events can I advertise?
Conferences – Virtual Events – Seminars – Online Courses – Workshops – Trade Expos – Webinars and Podcasts – Schools – Students – Product Launch – Sports – Party Plan and E-Parties – Classes – Fetes – Markets – CV and Resume Workshops – Career and Employment Services – Non Profit Fundraising – Festivals – Box Office – Fairs – Job Expos – Clubs and Pubs Gigs – Parties – Music and Concerts – Halloween Parties – New Years Eve celebrations – Community Events and More
We can help you promote all types of Events from family, entertainment, exhibitions, competitions, sport, history, charity events, sales and events to support Mums in Business and Work At Home Mums and many others.
Your event will appear on our site in the appropriate channel and also get a shout-out via our Social Media Channels.